Boutique hotel

From ArticleWorld

Boutique hotels may best be defined as the modern, usually opulent American version of the Bed and Breakfast hostelries of England A boutique hotel, principally a North American notion, conceptualizes the idea of a Bed and Breakfast but with such a fundamental distinction that it renders them as different as chalk from cheese. Superficially, they are similar in that they both offer personalized services and they both have limited accommodation.

Idiosyncrasies

A classic Boutique Hotel retains its difference from the run of the mill hotels by not only providing personalized services but also maintaining an intimate, plush atmosphere that is usually missing from the large hotel environment. With all that the Boutiques do not miss on handing out the best in the latest amenities by way of internet and WiFi. They also typically cultivate a certain atmosphere, an elegance or style that they maintain, in all their services. The furnishings used may be of a certain period or of a certain region and the service mirrors the tone set by the environment.

Carving a niche

The Boutique Hotels have been able to not only find a place of their own but maintain, and steadily improve upon it through pertinent marketing strategies. The attitude of the personal touch, correct pricing, strategic location, maintenance of intimacy, fulfillment of a special need by providing a unique environment, all help to set the Boutique Hotels apart from their larger counterparts.

Quite a large number of Boutique Hotels offer dining facilities and most of them also provide bar and lounge amenities which may also be open to outsiders also.