Citigroup

From ArticleWorld


Citigroup is one of the largest financial services companies in the world with around 120 million customers in more than 100 countries. Our customers range from individuals to corporations, governments and institutions. Our services include consumer banking and credit, corporate and investment banking, insurance, securities brokerage and asset management.

The formation of Citigroup created a new model for the financial services industry - an organisation that delivers an unparalleled breadth of products and services, on a truly global scale, across a matchless array of distribution channels. Our financial strength, capacity for innovation and advanced technology and power of our brands are redefining the way this industry serves its customers.

The firm has been in the Asia Pacific region for more than 100 years and today provides more services in more markets for more clients than any other financial institution. We count as valued clients 10 million customers across 18 countries and territories.

Citigroup Inc. is a major financial services company based in New York City. According to Forbes Global 2000, it is the world's biggest company and the most profitable financial services firm. Its formation was announced on April 7, 1998 through a merger of Citicorp and Travelers Group. It was the first US company to combine banking with insurance underwriting since the Great Depression. The company has 300,000 employees and over 200 million customer accounts in more than 100 countries. It is a primary dealer in U.S. Treasury securities and its stock is a component of the Dow Jones Industrial Average.

Citigroup Global Consumer Group

The Citigroup Global Consumer businesses comprise the financial service sector's most diverse consumer product offerings, including banking services, credit cards, loans and insurance. Our businesses also offer industry-leading technology, a strong worldwide presence and a powerful global franchise in Citibank.


The Citigroup Private Bank

The Citigroup Private Bank, one of the largest private banking businesses in the world, provides personalized wealth management services for clients through its nearly 470 private bankers and 290 product specialists in more than 30 countries. The Citigroup Private Bank offers unmatched global reach, coupled with a broad range of portfolio management and investment advisory services, an array of structured lending and banking services, as well as expertise from the Global Corporate and Investment Bank. Citigroup Private Bankers act as trusted advisors, designing and coordinating insightful solutions for individual client needs, with an emphasis on personalized, confidential service.